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Carat: TCCC

Coca-Cola Connect

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Ama?

Tüketiciye bire bir ba? kurabilecek yarat?c? ve birbiriyle konu?an medya ??锄ü尘lemeleriyle, marka sevgisini ve sat??lar? art?rmak.

??锄ü尘

Marka sevgisini ve sat??lar? art?rmay? ama?layan kampanyadaki ana mecra ürünün kendisiydi. 200 farkl? isim yazan Coca-Cola’lar h?zla sat?? noktalar?na da??ld?. Yedi ay süren ve birbirinin i?ine ge?en 3 fazda planlanan kampanyaya olan ilgiyi sürekli canl? tutmak i?in gündeme uygun yarat?c?/mecra entegre fikirleri hayata ge?irildi.

Sonu?

Marka sevgisi skoru %11 yükselerek tarihinin en yüksek seviyesine ula?t?. Sat?? hacmi bir ?nceki y?l?n ayn? d?nemine g?re %8,5 artarken, isme ?zel ürünler vas?tas?yla 305.000 organik konu?ma hacmi yarat?ld?.

Carat

Dünyan?n en büyük medya network’lerinden biri olan Carat’ta misyonumuz, mü?terilerimiz i?in medyay? yeniden tan?mlamakt?r: Bugünün küreselle?en ve yak?nsama odakl? geli?en dünyas?nda, medya yak?nsamas? konusundaki hakimiyetimiz sayesinde, tüketici i?g?rüleri ve dijital verileri birle?tirerek en iyi i? de?erlerini yaratmakt?r. Carat Türkiye’de dijital ekipleri de bünyesinde bar?nd?ran i?inin uzman? 85 ki?i ile adidas, Eczac?ba?? Grubu, GM, Media Markt, Nokia, Tchibo, The Coca-Cola Company, Türkiye ?? Bankas? ve ??tirakleri gibi bir?ok yerel ve uluslararas? mü?teriye hizmet vermekteyiz.

BWM Dentsu: Project Revoice

Activating silent voices with a program to digitally clone ALS patients’ voices so they can keep communicating as themselves even after they can no longer physically speak.

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Vizeum: GhanaPostGPS

Generating conversion for GhanaPostGPS through early engagement, awareness and measurable customer actions.?

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Isobar: Aeronaut

Driving engagement with William Patrick Corgan's new single through a blend of creativity and technology to create a world-first VR experience.

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外国美女色情片 X: Sberbank

外国美女色情片 X used outdoor ads and unique online banners to drive applications for small business loans and provide communities with the services and shops needed in their area.

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外国美女色情片

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Notwithstanding any actions or statements by the Dentsu Group globally or outside the U.S., it will continue to abide by all applicable laws and regulations in the U.S.

Any statements or actions that purport to relate to the Dentsu Group and are inconsistent with U.S. law or guidance should be interpreted as, and deemed, not applicable to the U.S.