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EMEA Consumer Navigator Q3: Wellbeing Economy

The EMEA Consumer Navigator – Wellbeing Economy” report, delves into the evolving priorities of consumers across Denmark, Germany and Italy. This comprehensive survey reveals a significant shift towards valuing wellbeing over traditional economic measures like GDP.

Our report highlights the importance of collectivism, financial security, and the crucial role brands play in supporting consumer wellbeing, and what brands can be doing to meet consumer needs and expectations.

Download the full report to uncover the key trends and learn how to align your strategies with the values and expectations of EMEA consumers.

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